With both cosmetic and clinical procedures offered at the salon, it was essential for the brand look and feel to strike an eye-catching balance between precision and warmth. Typographic illustrations were constructed from quotes by a star-studded cast, with blue and purple hues being key to the blend. The result was a head-turner in every sense.
A big brand with big trucks was just the beginning of my collaboration with FSEW. Reliability, speed
and trust were the foundations of their values. Values which I matched in my approach to the project.
Land, air or sea, this worldwide haulage brand continues to deliver.
A brand for a well-respected celebrant, Janet Celia — a trusted wordsmith and brilliant speaker who delivers services for births, weddings and funerals. This called for a consistent visual direction that showed empathy and understanding for each offering, leading with a soft blanched image of a layered white peony alongside classic typography.
Compassionate, considered design. It’s all part of the service.
© 2023 Grant Davidson
Advertising, branding, online and print.
